I've Spent 12 Years Building One of the Largest Independently Owned Synthetic Turf Companies in America. Now I'm Helping Other Turf Contractors Do the Same.
Real-world guidance for synthetic turf companies looking to grow sales, improve operations, build stronger installation teams, and avoid costly mistakes.
$80M+
More than $80 Million
in Total Sales
6M+
Over 6 Million Square
Feet Installed
$12M
Approximately $12 Million in Annual Revenue (2025 numbers)
60
60 Employees
15
15 in-house
Installation Crews
The turf industry has exploded over the last decade.
Unfortunately, I see many companies making the same mistakes over and over again. Poor installation practices, weak sales systems, bad hiring decisions, inaccurate estimating, and unsustainable growth strategies cost companies hundreds of thousands of dollars every year.
Everything I teach comes from real-world experience. I've built a company from the ground up, worked through the challenges, and developed systems that have allowed us to scale successfully while maintaining quality and profitability.
Founded WinterGreen
Synthetic Grass in 2014
Commercial and
Residential Expertise
No
Subcontractors
Not a
franchise
Explore How I Can Help
